Silverbird Travel Plus Limited - Blog

The global MICE industry market size is anticipated to grow from USD 760 billion to USD 1237.96 billion in 10 years. The market will experience rapid growth due to the increasing infrastructural investments to support the MICE industry during the forecast period.

The Brainy Insights estimates that the USD 760 billion in 2022 global MICE industry market will reach USD 1237.96 billion in 2032. Meetings, Incentives, Conferences, and Exhibitions are what MICE stands for. Within the travel sector, it is a specialized market. The MICE industry is supported by four major components. Every event, such as meetings, conferences, incentives, and exhibitions, brings people from different industries together. The objective is to cultivate alliances, establish connections, encourage innovation, and promote growth. Events connected to business, such as conferences, displays, meetings, and incentives, are planned and executed based on the requirements of the involved parties. MICE is the ultimate business travel, uniting top industry insiders in a tailored, refined setting. MICE events boost the economy and are advantageous to individuals, businesses, and the host towns in addition to themselves. MICE encourage collaboration, education, networking, and the sharing of knowledge. MICE increase productivity by enabling organizers and stakeholders to combine work and leisure successfully. Furthermore, expanding the MICE industry fosters jobs, sustainable regional development, and promoting these locations as popular travel destinations. It increases investment, trade, and foreign exchange production. Read More

Ethiopian Aviation Academy (EAA) is the largest and most modern aviation academy in Africa recognized as ICAO Regional Training Center of Excellence. To train aviation professionals from classrooms to full flight simulator training, EAA offers leading industry standard training for pilots, aircraft technicians, cabin attendants and ground services staff both for initial and recurrent students. The Leadership & Career Development Center is also training thousands in Management and Leadership Skills. Read More

The Travel & Tourism sector in Africa is poised for significant growth in the coming years, with the potential to contribute an additional US$168 billion to the continent’s economy over the next decade. This is according to a new report from the World Travel & Tourism Council (WTTC) and VFS Global, which highlights the sector’s potential to create jobs, drive economic development, and promote cross-cultural collaboration.

The report, titled “Unlocking Opportunities for Travel & Tourism Growth in Africa,” outlines three key policy areas that could unlock annualized growth of 6.5% for the sector, reaching a contribution of more than US$350 billion to the regional economy. These policy areas include: Read More

A prominent participant in the Kenyan aviation sector, Safarilink, has recently achieved a noteworthy milestone by incorporating its offerings into Travelport (GDS). This move not only enhances the airline’s visibility but also opens up new avenues for seamless bookings and improved accessibility for Travel Agents and travelers
With a strong reputation for providing reliable and efficient air travel services, Safarilink has been a trusted name in the Kenya and Regional aviation sector.

The airline, which specializes in getting travelers to unique destinations like Masai Mara, Tsavo, the Coastal Region, Zanzibar, etc., has now increased its global presence by joining the Travelport system, which is accessible in more than 150 countries. Read More